Apple is set to unveil new iPhones and Apple Watches on September 9, marking the first major test of John Ternus's tenure after he formally became CEO days earlier. According to TechTrendsKE, the company is also preparing a much broader lineup of products expected across 2027 and beyond, in what is described as Apple's biggest product cycle in years.

Apple is set to launch at least five new iPhone models between the second half of 2026 and the first half of 2027, marking one of its most ambitious product cycles. The company is also reportedly increasing production plans for its first foldable iPhone, according to supply-chain reports.

According to Tech-ish, Apple’s event was set to begin at 8pm Kenyan time, with expectations including the iPhone 18 Pro, a foldable iPhone Ultra, and John Ternus’s first keynote. The outlet’s headline also framed the presentation around a new CEO, though the blurb emphasizes product announcements and Ternus’s appearance. Details remain based on the publication’s preview rather than confirmed announcements in the provided text.

Apple has announced a leadership transition where Tim Cook will become the executive chairman, while John Ternus, the current senior vice president of Hardware Engineering, will take over as CEO. This change is set to take effect on September 1, 2026, as part of the company's strategic planning for future leadership.

Apple's macOS Tahoe 26.7 release candidate, released to developers on August 17, reportedly contains references to several unreleased products, according to Guru8. The software is said to include identifiers pointing to upcoming iPhones, Macs, iPads, AirPods, and various home devices, offering possible clues about what the company could launch in the coming months. Some of the product identifiers discovered in the release candidate suggest Apple has multiple new hardware products in development.

Apple is set to unveil its latest iPhone at an event scheduled for 9 September, according to htxt.africa. The event will begin at 19:00 South African time, making it accessible for local viewers to follow the announcement live. Details about the new device's features and specifications have not been disclosed in the report.