Apple is set to launch at least five new iPhone models between the second half of 2026 and the first half of 2027, marking one of its most ambitious product cycles. The company is also reportedly increasing production plans for its first foldable iPhone, according to supply-chain reports.

Apple unveiled its latest generation of iPhones at an event headlined by new CEO John Ternus, who took over from Tim Cook on September 1. The lineup was widely expected to include a foldable version, following similar products from rivals such as Samsung, Motorola and Google. According to AP, observers described the foldable launch as typical of Apple's strategy of waiting for new technologies to mature before entering the market.

According to Tech-ish, Apple’s event was set to begin at 8pm Kenyan time, with expectations including the iPhone 18 Pro, a foldable iPhone Ultra, and John Ternus’s first keynote. The outlet’s headline also framed the presentation around a new CEO, though the blurb emphasizes product announcements and Ternus’s appearance. Details remain based on the publication’s preview rather than confirmed announcements in the provided text.

The modern foldable smartphone era began in 2019 with the introduction of devices featuring flexible OLED displays that can fold without breaking. While early models generated excitement, they also faced criticism, leading to a mixed reception in the market.

Tech-ish has published a detailed spec comparison of two new foldable smartphones, the Xiaomi 18 Fold and the Huawei Pura X Max. Both devices start at CNY 10,999 in China. The comparison examines every specification, from processors to camera systems, to help buyers weigh the two similarly priced foldables against each other.

Huawei and Xiaomi have unveiled new flagship foldable smartphones, intensifying competition in the premium handset market, according to TechCentral. The launches position the Chinese manufacturers as direct challengers to Apple in the high-end device segment. The report frames the releases as a push by both companies to capture share in the growing foldable category, where innovation and pricing are key battlegrounds among leading global smartphone brands.