
Fintech firm Avenews is enhancing farmers' access to credit in Kenya by utilizing technology and transaction data to assess creditworthiness. According to Avenews Group CEO Jonathan Tseloon, the company analyzes business records such as M-Pesa statements and bank statements, moving away from traditional security methods to improve agricultural financing.
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The rebranding of Credable to _able highlights the importance of credit infrastructure in Africa, according to TechTrends KE. While consumers typically interact with familiar financial service brands like banks and fintechs, the underlying infrastructure remains largely unseen. The Dubai-based company believes that enhancing this infrastructure presents a significant opportunity for growth in the African financial services market.
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