#Pick n Pay

Pick n Pay shoppers will experience significant changes this week as the asap! delivery app introduces a new feature allowing users to purchase groceries via voice or text through Penny, eliminating the need for manual searching.

Pick n Pay has introduced Penny, an AI shopping assistant powered by Gemini, to its asap! app. Penny interacts with users through conversation to help build their shopping baskets.

Enrico Ferigolli discusses Penny, an AI shopping assistant developed by Pick n Pay, highlighting its capabilities in conversation and replenishment. He also touches on the competition with Sixty60 and mentions Gemini in the context of their strategies.